Step 1: Step 1: Open Marvel Rivals Gameplay Settings
In the main menu or training grounds, press ESC / Options -> select 'Settings' -> go to the 'Gameplay' tab.
Step 2: Step 2: Enable Hero-Specific Profiles
Look at the top right of the Gameplay menu and switch from 'All Heroes' to your specific hero (e.g. Hela, Punisher, or Spider-Man).
Step 3: Step 3: Customize Reticle Style & Color
Select 'Crosshair' or 'Dot & Circle', pick a high-contrast Neon Cyan (#00FFFF) or Electric Green, and set Outline Opacity to 100%.
Step 4: Step 4: Convert Mouse Sensitivity
Marvel Rivals sensitivity matches Overwatch 2 1:1. If you play Valorant, divide your Valorant sensitivity by 0.0945 (or multiply by 10.6) to find your Rivals sens.